From GAI Gazette: Shifting Trends in Global Tree Nut Markets

October 19, 2020

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By Daniel Serna, Hancock Natural Resource Group

Tree nuts have experienced robust demand growth over the past two decades, as they have increasingly been incorporated into diets across the globe. In the period 2004-2019, global tree nut production sustained a relatively steady expansion at a growth rate of 4.6 percent per year, but market growth has varied dramatically among the different tree nuts. Understanding the underlying demand/supply dynamics for the different major tree nut types is important to effectively evaluate opportunities and incorporate these important permanent crops into a diversified portfolio of agricultural properties.

The nine major tree nuts – almonds,  Brazil nuts, cashews, hazelnuts, macadamias, pine nuts, pecans, pistachios, and walnuts – have a combined annual production value of $36 billion,[1] which represents just 1 percent of the total global agriculture production value of about $3.7 trillion. Demand and resulting production of these crops has grown faster than most other major permanent and annual crops.[2] Almonds and walnuts grew nearly 6 percent annually during the period 2004-2018, while the leading row and non-nut permanent crops grew in the range of 3 to -4 percent annually.

Global Tree Nut Production Expands at a 4.6% CAGR 2004-2019

Chart 1: Global Tree Nut Production (Million Metric Tons, Shelled Basis, except Pistachios Inshell)[3]

Chart1_nuts

 

Largest Tree Nuts Grow Faster than Largest Row or Permanent Crops

Chart 2: Global Production Growth of Crops by Production Volume, 2004-2018 CAGR[4]

Chart2_nuts

 

Consumption

Tree nut demand has grown as consumer food choices have expanded with the development of larger retail stores, international trade, and most recently, through additional online grocery delivery. Globally, per capita consumption of tree nuts across the major varieties has steadily moved higher at a robust pace since 2004 as illustrated in Chart 3.

Almonds, Walnuts, Cashews and Pistachios Drive Increased Total Tree Nut Consumption

Chart 3: Global Per Capita Tree Nut Consumption (Annual Kilograms per Capita)[5]

Chart3_nuts

 

Growth in tree nut consumption is occurring in both developed and emerging markets. While Europe remains the top consumption region (26 percent share), North America and Asia have been experiencing more pronounced increases in per-capita consumption and are closing the gap with Europe. North America and Asia now represent 23 percent and 20 percent, respectively, of global tree nut consumption.[6] Almonds are the most consumed nut by a wide margin (30 percent), followed by walnuts (20 percent), cashews (16 percent), pistachios (16 percent), hazelnuts (12 percent) and pecans (3 percent).[7] All other tree nuts combined comprise just 3 percent of total global tree nut consumption.[8]

Almonds Are the World’s Most Valuable Tree Nut Crop

Chart 4: Tree Nut Global Production Value, 2019/2020 Marketing Year ($ Billion)[9]

Chart4_nuts

 

The continued expansion in tree nut demand persisted even as prices trended higher and during periods of global economic contractions. Tree nut consumption remained resilient during the global financial crisis in 2008 and 2009. Almonds, walnuts, cashews, pistachios, and macadamias experienced sustained growth since 2004, while hazelnuts and pecans have only recently moved higher. For the highest priced nuts, Brazil and pine nuts, consumption has been relatively flat.

Tree Nut Prices Move Upward with Growing Demand

Chart 5: U.S. Farm Prices for Tree Nuts, Marketing Years Shelled Basis ($/lb.)[10]

Chart5_nuts

 

Growth in demand across the different tree nuts has varied dramatically. A number of the nuts (Brazil nuts, pine nuts) have not experienced significant growth over the past 15 years, while others have shown moderate expansion (cashews, hazelnuts) and a few (almonds, pistachios, and walnuts) have experienced an extraordinary increase in their global market presence. Chart 6 illustrates the dominant contribution of almonds and walnuts to the overall growth in the global tree nut market over the past decade and half.

Global Tree Nut Volume Growth Accelerates

Chart 6: Cumulative 5-year Growth (Metric Tons)

Chart6-nuts

 

Some factors that have contributed to the success of almonds, walnuts, and pistachios over the past 15 years include: the ability to scale up highly mechanized production and control costs of operations; strong marketing efforts aimed at promoting nuts as a healthy, plant-based protein to consumers; establishing industry product standards; and suitability of the nuts for use in a diversity of market segments. The range of food areas which almonds, walnuts, and pistachios are found includes ingredients in mass-market food products such as cereal, snacks, baked goods; home-use ingredient; and, stand-alone snack products.

Almonds and walnuts have both successfully leveraged their established position in key markets (U.S. and China) with strong nutritional evidence marketing their potential contribution to a healthy diet. The almond industry has been particularly successful in developing new products, such as almond milk, as a healthy substitute for dairy products. The Almond Board of California and producers of almond-based food products have broadened public awareness of the nut’s health benefits and reinforced their use as a named ingredient in foods such as snack bars, cereals, and restaurant dishes. Production at scale, and coordinated marketing efforts by large processors and almond grower organizations have supported the establishment of efficient distribution channels and reliable quality standards which have helped these nuts to reach dominant positions in the tree nut sector. Growth in walnut consumption over the past decade has been most prominent in China. China is the largest producer of walnuts, and the ability to tap into a domestic supply has underpinned walnuts’ increasing popularity in China over the past decade, coinciding with the country’s rapid rise in per-capita-income.

The shift to more modern larger-scale production of the major tree nuts over the past decade has also supported expansion of markets, providing more reliable availability, cost-efficient production and consistent quality. The expanded production and availability of almonds and walnuts is partially displacing more expensive and labor-intensive specialty nuts. For example, almonds and walnuts are now often used in pesto production that previously relied upon pine nuts. Food manufacturers have sought nuts with less expensive, more consistent supplies as preferred ingredients.

Because tree nuts feature a level of substitution potential, relative price levels and price stability are important determinants of their market shares. In addition, different harvest timing, perishability, and growing regions can lead to price variance within each marketing year. While consumption has grown steadily over the last two decades, demand growth has slowed during periods of elevated prices, indicating a degree of price elasticity that can trigger consumers and food manufacturers to consider substituting alternative nuts offering lower prices during periods of constrained availability or sharply rising prices for a particular variety of nut.

Supply 

Producers of almonds and walnuts have been able to scale up capacity to establish a track record of dependable supply to support the extension of their market reach. The U.S. plays a major role in tree nut markets, ranking as the largest producer of almonds and pistachios, and the second largest producer of walnuts (following China) and pecans (behind Mexico). Tree nut production remains a niche specialty crop in U.S. agriculture, indicating room for growth in production area as tree nuts capture ground and water flows from other lower value, more water intensive crops. In the U.S., the farm value of tree nut production totaled $9.9 billion in 2019, 5 percent of total U.S. agricultural production.[11] Despite the small share of total crop production, tree nuts are recognized as one of the highest value crop types in dollars per acre terms. In the 2019 marketing year, the average gross revenue per acre of almonds was $5,249 per acre, compared to $603 per acre for corn.[12]

The U.S. Continues to Lead Global Tree Nut Production

Chart 7: Tree Nut Production Share, 2019/2020 Marketing Year [13]

Chart7_nuts

 

Recent Uptick in Global Tree Nut Area Points to Future Supply Growth

Chart 8: Global Harvested Area (Hectares)[14]

Chart8_nuts

 

Noticeable shifts in global supply have occurred recently, and based on current plantings, are expected to continue. A strong increase in Southern Hemisphere production is making tree nut markets less seasonal, with southern hemisphere harvests coming into the marketplace in late Q1 and early Q2, counter-seasonal to the U.S. and other northern hemisphere producers in the second half of the calendar year. Almonds in Australia, macadamias and pecans in South Africa, and walnuts in Chile are experiencing investment in expanded planted area. In the marketing years ending in 2019, Australia surpassed Spain to become the world’s second-largest almond producer, South Africa edged past Australia to become the largest macadamia producer, and Mexico exceeded the U.S. to become the largest pecan producer.[15]

While there are limits to the latitudes, climate, soils, and water resources required for optimal production, we believe supply will continue to expand if prices remain at levels providing attractive returns and encouraging additional development. While each nut’s supply and demand can differ annually, we believe that understanding the full scope of long-term trends is important for analyzing the economic outlook of each crop. Managing precious water resources through orchard design and management, and policy and market mechanisms, will be important in ensuring sustainable water supplies for agriculture and tree nut production.

Looking forward

Continued expansion in tree nut production will be driven by consumption trends that have been firmly established over the past decade. The first trend is the increased role of tree nuts in consumer diets globally, particularly in those regions where per capita consumption of key nuts remains low relative to the global average. As India and China continue to increase annual per capita consumption of tree nuts from their current levels of 0.92 kg and 0.74 kg respectively, they still have a long way before reaching levels near the U.S. (7.1kg).[16] The second trend is that tree nuts continue to fit with a broad shift for alternative and plant-based proteins, which are in the process of expanding from primarily secondary ingredients to increased direct consumption as snacks, and to center plate food status, as illustrated by the recent success of alternative plant-based protein products.

Tree Nut Consumption Has Strong Growth Potential

Chart 9: 2018 Per Capita Tree Nut Consumption (Kg/Capita/Year)[17]

Chart9_nuts

 

The ongoing expansion of tree nut supply and the geographic diversification of supply regions will help maintain the reliable availability required by large-scale food manufacturers. An expanding, geographically more diverse supply base will also help moderate tree nut price volatility, supporting further market growth. The market dynamics of tree nut demand and supply have evolved at a rapid pace and are expected to continue to adapt with changing consumer preferences and geographic expansion of production regions. As change continues, tree nuts are high-value, nutrient-rich foods that will continue to generate globally diverse opportunities for investors.

ABOUT THE AUTHOR

Serna-Daniel-bio-headshotDaniel Serna is associate director, senior agricultural economist for Hancock Natural Resources Group (HNRG) and is responsible for leading global economic market research for the farmland investment business. In addition, he is directly involved with investment strategy and communicating farmland investment characteristics to current and prospective investors. In this role, he produces market outlooks and price forecasts for major crops produced on client properties. Before joining HNRG, Serna was an associate director with MetLife Agricultural Finance, where he originated farm and ranch real estate loans, including business development, credit analysis and farmland valuations. Prior to MetLife, Serna was a business analyst with Agri-Mark/Cabot, a vertically integrated cooperative of 1,000 dairy farmers, where he was directly involved in commodities futures and options. Serna holds a BA in Economics from Yale University and an MBA from Harvard Business School.

ENDNOTES

[1] International Nut and Dried Fruit Council, 2019 Statistical Yearbook, https://www.nutfruit.org/industry/technical-resources?category=statistical-yearbooks. All dollar amounts referenced in this piece are U.S. Dollars.

[2] UN Food and Agriculture Organization, http://www.fao.org/faostat/en/#data/QV/metadata

[3] International Nut and Dried Fruit Council, 2019 Statistical Yearbook.

[4] USDA Production, Supply and Distribution Online, accessed September 2020, https://apps.fas.usda.gov/psdonline/app/index.html#/app/home

[5] International Nut and Dried Fruit Council. 2019 Statistical Yearbook.

[6] International Nut and Dried Fruit Council, 2019 Statistical Yearbook, 2018 marketing year consumption.

[7] Ibid.

[8] Ibid.

[9] International Nut and Dried Fruit Council. 2019 Statistical Yearbook.

[10] USDA Economic Research Service, Fruit and Tree Nut Yearbook 2019.

[11] USDA Economic Research Service, Farm Income and Wealth Statistics, https://www.ers.usda.gov/data-products/farm-income-and-wealth-statistics/data-files-us-and-state-level-farm-income-and-wealth-statistics/

[12] USDA WASDE September 2020 https://www.usda.gov/oce/commodity/wasde/wasde0920.pdf, USDA Noncitrus Fruits and Nuts May 2020 https://downloads.usda.library.cornell.edu/usda-esmis/files/zs25x846c/0g3551329/qj72pt50f/ncit0520.pdf

[13] International Nut and Dried Fruit Council, 2019 Statistical Yearbook.

[14] UN FAOSTAT, accessed September 2020, http://www.fao.org/faostat/en/#home

[15] International Nut and Dried Fruit Council, 2019 Statistical Yearbook.

[16] Ibid.

[17] International Nut and Dried Fruit Council, 2019 Statistical Yearbook, 2018 marketing year consumption.

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